Production logos

Production companies make films. Production companies have production logos. Since we are making a film, we must have one also. In this post I analyse some production logos in "the biz", as we "biz" people like to call it.

This production logo is from Grayscale, a small production company based in Pakistan. As the name connotes, the logo is designed completely in grayscale. Though this logo is well designed, as you can see with the cool looking gradients and scratchy-looking background adding to the grayscale effect, it is not really eye-catching. Grayscale are mostly associated with capturing raw and realistic photos and documentaries which make viewers feel the plight of the characters or people in the photos or film in question. Their relatively dull looking therefore matches the theme of the content they produce.

The next production company I will look at is Miramax Films. A much larger production company in terms of size and reputation. The company has produced hits such as Pulp Fiction, Good Will Hunting and Reservoir Dogs. The nature of the films aforementioned mirrors the style of the production logo created: big and bold. The Miramax logo is made to stand out despite being only black and white.

Now, lastly, an even bigger production company in terms of scale, reputation, wealth, pretty much everything. Paramount Pictures, included in the Big Six of production companies, have produced multiple box office success like Titanic, Forrest Gump and Star Trek. Their logo is much more colourful and eye-catching than the first two, making use of lush purples and blues to give a realistic and beautiful image, connoting their productions are of the same quality and beauty. The placement of the name of the company at the peak of the mountain also suggests that they are at the top of their game, or are above the rest. Even surrounding the name by stars to indicate that their pictures are star quality.